Form & Function

An online publication brought to you by the team at Formspree featuring editorial writing and technical how-tos on static site generation, HTML forms, and other web technologies you can use to get your site well built and running fast on the Internet.

How to Build a Great Lead Generation Form that Connects with HubSpot

Lead generation forms are the linchpin of your marketing engine. You advertise and run campaigns at the top of the funnel in the hopes of collecting some more information about your users so that you can turn them into paying customers. A number of things can go wrong with your form: you don’t give people a good enough reason to fill it out, the form is clunky and long, or the page it’s on is too distracting. Your marketing dollars are wasted, and your potential customers will go elsewhere.

Formspree and StaticKit combine to offer powerful dynamic functionality for your static site

StaticKit is joining Formspree to create the best form solution for any developer. StaticKit will provide Formspree users with a modern JavaScript workflow that plays well with React, NPM, Vercel and Netlify. Today we’re launching the Formspree CLI, and Formspree React libraries based on StaticKit. Over the next few months, we’ll be porting over our suite of plugins. This will expand the number of functions developers can deploy into their websites with just a few lines in their formspree.json file.